Will Your Affiliate Promotions Be Directly or Indirectly Linked?

Affiliate Marketing is a great way to start your Internet Marketing career, especially if you don’t have your own product. As an affiliate, all you have concern yourself with, is directing prospective customers to your Merchants site, and let the sales page do the rest. That is an over simplistic interpretation, but basically that is it. All you have to do is promote your product.

But how do you promote your product?

You have a choice of two, direct linking or indirect linking?

Direct Linking

This approach has the advantage of being the simpler method to adopt. The fact that you will not require your own website is a big plus. This means that you can concentrate exclusively on the task of getting your prospects to click on your merchants affiliate link, and take them to the website you’re promoting. You could also purchase your own domain and get it redirected to your affiliate link, which gives a more professional look to your link.

Indirect Linking

This is slightly more complex, and again you have a choice, Review Page Linking or Squeeze Page Linking.

Review page linkingis the simpler option. You’ll need a simple website. What you do is write a review relating to the product you are promoting. Do not go overboard, just write about the benefits of the product, and if you have actually purchased and used the product yourself, you can point out its merits and recount how beneficial it has been to you. Just think ~ if you’re impressed by the product and can convey that to the prospective buyer your sales will rocket. At the end of your review, give the reader your affiliate link to refer him to the product sales page.

Now with Squeeze page linking again you’ll need your own website, but the basics remain the same as review page linking. Instead of just providing your link, you have to set up an opt-in page on your website, you encourage people to provide you with their details by enticing them with a free report, or a gift that will be of value to them. When the details are captured, they are again redirected to the merchant’s sale page via your link

I would suggest that the decision as to which approach to take, will depend on your level of experience. Why not start with the easier options, then progress to other methods as you gain in confidence and know how. Take your time to consider all the options, there’s no need to rush.

To summarize, Direct Linking is easy to use, it’s quick, and it’s very cheap. It something you can use with safe lists, mailing lists, and even solo ads. You might even find online article sites that allow you to promote you link directly.

As for Indirect Linking, the use of the Review page linking is very effective strategy, as stated you will need a website, but there are free sites out there that will allow you to create a simple but effective review page in no time at all. Write your review, provide your link, get paid it’s that simple. Having said that, you are seriously missing out, especially if you intend to make money online over the long-term. What you are doing is sending your referral to the merchants’ site, the person might buy, that’s good you’ll get your commission, but you’ve lost that person forever, he/she has bought once and could well purchase again in the future, but not, unless you’re extremely lucky, via your link.

So finally, this is where the Squeeze page comes up trumps, as stated above, not capturing the persons’ details eliminates the possibility of future sales, but with the Squeeze page you have names, e-mail addresses that you can keep and continue to add to your customer or subscriber database. You’ve no doubt heard it said that “The Money’s In the List” and the good old Squeeze Page will build that list for you, so that you can promote to it over and over.

So why not adapt that Review page by placing a Squeeze page before your Review. Write a good review, and you’ll maximize your results and build your list, in the fullness of time ~ you’ll be glad you did